Undercover With A Secret Filming Agency
Shoppers have been secretly filmed by big stores to try to make them spend more. Tesco, Boots, Sainsbury's and Co-op all commissioned SBXL, a little-known behavioural analysis agency, to record customers in their aisles. SBXL boasts it can use the footage to 'manipulate' the emotions and behaviour of shoppers - and raise takings. The firm, which has also worked with L'Oreal, Coca-Cola, Nestle, Danone...